Michelle Williams for Boy by Band of Outsiders

Remember all those glorious Band of Outsiders looks at the Vogue party we covered earlier this summer?

We adore Scott Sternberg’s prep-school chic looks, and we’ve been perusing them in our minds as we prepare for fall shopping. But what we love even more are the offbeat ad campaigns he does – with nothing more than a 70s-era Polaroid and cool celeb friends like Jason Schwartzman, John Dewis and Matt Dallas.

This season, it’s Michelle Williams. According to WWD, Sternberg and Williams camped out at Paul Fortune’s house for a simple, three-hour session of seven looks, just two of which were on the fall runway.

The photos are perfect: They’re simple, they show off the clothes, and Williams looks adorable “snooping in a stranger’s house” wearing Boy by Band of Outsiders. No makeup, no hair, no lights.

It’s also very in tune with Sternberg’s vision for his label, which is all about dressing a real person, sans hired models or touchups. “We were just laughing and talking all day. They are not supposed to be self-important and serious [shots]. It’s the antithesis of all that,” he said. WWD also reports that Sternberg traded in runways for a film starring friends. “I'm doing a totally alternative thing because I can't bring myself to do a runway show,” he said. “I don't make runway clothes. These are clothes you wear on the street, so I'm just super-uncomfortable with it. It puts it in totally the wrong context -- I want to do something closer to where the clothes are, and let people actually touch and feel them as opposed to seeing them on a 14-year-old anorexic model."
-Grace Bahk

WatchCouture by Alberta Ferretti and Chopard

Alberta Ferretti and Chopard have created the WatchCouture. It is a precious white gold and diamond watch that has drop shape diamonds sitting on a chiffon knot.

The one-of-a-kind watch will debut on August 27 at the Venice Film Festival and according to Ferretti, creating a precious watch tied to the wrist by a bow is a synthetic symbol of couture.

However, it is not the first time these two brands have collaborated. Back at the 2007 Venice Film Festival, Chopard’s creative director Caroline Gruosi-Scheufele and Ferretti were first introduced.

They became instant friends and went on to create a stunning dress for the Cannes Film Festival that year, which Bar Rafaelli wore on opening night. Later the dress was auctioned off for $486,000 at the amfAR gala.
-Katherine Mingey

Eva's Racy New Ad

Sophia Loren look-alike, Eva Mendes, has a racy new Calvin Klein commercial featuring the new scent Secret Obsession that was banned from the U.S. "We believe the commercial is exceptional and hits the mark for Secret Obsession," Tom Murry, president and chief operating officer of Calvin Klein Inc., told the New York Daily News. "We are anticipating a very successful global launch." Well, at least you can see it here.